First published: June 25, 2006
Within the Journalist’s Creed, written in the early part of the 20th century by Walter William, founder of the first journalism school in North America in 1908, a clear picture of the efforts to professionalize journalism are laid bare: journalism as a public trust; journalism as a public service; accuracy; fairness; clarity; truth; openness; beholden to no one; respectful of the audience; takes no sides; and is a major social force in joining humanity. The powerful, moving language is inspirational while representing a very clear statement, in a historic context, of the role of a journalist. Much has changed since those words were first crafted, as journalism lost the trust and credibility William described as being fundamental. Eighty-years after the creed first laid down its commitment to public service, journalism scholars sought to win back some of the shine that was tarnished over the years as citizens became disillusioned by the news media and civic institutions. Rosen, Merritt and Batten sought to rediscover the public service roots lost over the years through the formation of civic journalism in the late 1980s and public journalism nearly a decade later. Continue Reading →